13th May 2012 - Collaborations
RIZ X WATERCOOLED
When Watercooled were setting up their first water sports centre in Dubai , they approached us to design their staff uniform. It needed to be highly practical, able to withstand the paces that the instructors would be giving it on a daily basis, teaching in the harsh UV sunlight of Dubai, in and out of the highly saline water.
Watercooled’s ethos has always been five star service, equipment and locations. This needed to extend to what their staff would be wearing day in, day out. Whilst there are plenty of excellent companies making boardshorts for the surf market, and plenty of other companies making shorts for dinghy sailing, we are stoked that they came to us for our bespoke service.
For the print we were inspired by old school icons of the sea and came up with a japanese wave print as the basis. Into this are anchors, ships, ropes and giant octopus all beautifully hand illustrated. As always this is then digitally printed in a limited run here in the UK.
The result is a smart yet practical short, tested by their instructors, crafted by yours truly and available to buy exclusively at the Dubai Centre.
For more info on Watercooled Dubai > Explore here